Danish pension provider Velliv has said it is ‘not satisfied’ with the amount of customer payments it received in 2025, which decreased from DKK 34.2bn in 2024 to DKK 33.9bn.

Velliv said it expected a slight increase in premium income in 2025, which has not materialised. The pension provider, therefore, has ambitions to increase its market share.

Its annual report also revealed that the total customer return decreased from DKK 28.1bn in 2024 to DKK 22.8bn in 2025, corresponding to returns of between 3.7 and 11.8 per cent for customers in VækstPension across management types and risk profiles.

Velliv said that despite the fall in return, this still represented a “solid return” in a year marked by geopolitical and economic uncertainty, which led to major movements in the financial markets.

Despite this, Velliv delivered a record operating profit of DKK 1,087m in 2025, up from DKK 700m in 2024. The result, which it said was the best in its history, was attributed to a continued focus on the streamlining of operations.

Velliv highlighted that costs have become an increasingly important parameter when company pension customers choose pension providers.

It also noted that this development continued in 2025, and the provider’s ongoing focus on streamlining operations allowed it to reduce investment costs across its market-rate products by 10 per cent.

Commenting on the results, Velliv CEO, Kim Kehlet Johansen, said: “With an operating profit of DKK 1,087m before tax, Velliv will deliver a record profit in 2025. The satisfactory result has been created by a continuous focus on streamlining and optimising operations, while at the same time realising a positive risk result.”

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